Top 5 Android Personalization Apps in Nigeria: Q2 2021 Performance

The second quarter of 2021 witnessed notable trends in the performance of the top 5 personalization apps on the Android platform in Nigeria. Here are the insights from Sensor Tower:

Fantasy Color Call Lite from HangDidi.Lab saw significant weekly downloads, peaking at 21K in mid-April. Although downloads gradually declined to around 11K by the end of June, weekly active users showed consistent growth, starting at 5.1K in early April and stabilizing around 15K by the end of the quarter.

MWS: NIMC MobileID by the NIMC Mobile ID Team experienced fluctuating download numbers, with a notable peak at 21K in late March and ending the quarter with around 10K weekly downloads. Active users started at 62K in late March but saw a decline, bottoming out at 30K in early June before a slight recovery to 35K by the end of June.

APUS System from APUS Group had a varied download trend, beginning at 12K in late March, dipping mid-quarter, and then rising again to 13K by the end of June. Active users followed a similar pattern, starting at 18K, dropping to 17K, and then climbing to 27K by the end of June.

Edge Lighting: LED Borderlight by Sunny Lighting maintained a steady download rate, starting at 7K and peaking at 10K in early May. Active users also saw a stable trend, beginning at 11K and peaking at 15K mid-June before a slight drop to 12K by the end of June.

Shiny Neon Hearts Theme by Custom Themes for Android Apps saw download numbers peak at 12K in late May but experienced a notable decline to less than 1K by the end of June. Active users followed a similar trend, starting at 8.4K and peaking at 13K in late May before dropping sharply to 5.6K by the end of June.

These insights, derived from Sensor Tower's data, provide a comprehensive view of the performance trends of top personalization apps in Nigeria. For more detailed analytics and insights, visit Sensor Tower.